BASES FISIOLÓGICAS DA SEMIÓTICA PEIRCEANA - II abstract

DISSERTAÇÃO: AS BASES FISIOLÓGICAS DA ESTRUTURA TRIÁDICA DA SEMIÓTICA: ANÁLISE DOS PROCESSOS PERCEPTIVOS E COGNITIVOS DA CRIAÇÃO ARTÍSTICA (2005)
MESTRADO: em Artes, do Programa de Pós-graduação em Artes, Instituto de Artes, da Universidade Estadual de Campinas - UNICAMP
ALUNO: Ronaldo Marin
ORIENTADOR: Ernesto Giovanni Boccara
PALAVRAS-CHAVE: Semiótica, Criatividade, Artes Plásticas, Ciências Cognitivas

ABSTRACT
"This work aim to demonstrate that there is a physiologic base for the triadic division of Peircean semiotic and, if we accept this, we can point to the establishment of new semiotic theory for the creativity. This paper come to prop that the semiotic's triadic frame derives from the own human brain's evolutionary structure. Using the approach propose first of all by Paul McLean were the human brain is a product of an evolutionary process that keeps and increase it own fundamentals structure - which permits its approach as arquiocortex, paliocortex and neocortex - we try to demonstrate that its possible a straight relationship between such structures and the Peirce's universal categories. Thus the work brings out the possible relationship of Firstness, Secondness and Thirdness with respectively, what was named by MacLean as reptilian-brain, limbic-brain and high-mammalian-brain. Such relationship shows us that triadic frame founded by Peirce couldn't be different since it is inherent to a cognitive apparatus, which also owns an inner ternary structure: the human-brain. Finally, we use the physiologics bases of the semiotic's triadic frame as a paradigm for a new approach for the creative process, proposing they arose from the minor or mayor sensibility the individual has about one or another categories of reality's perception - that can be objective, subjective or both. For this demonstration we analyze the work of few artists from this point of view, offering thus dates for a semiotic theory of creativity."